![]() ![]() The page may link to a complete report, but the infographic primes the reader making the subject-matter more accessible. Entire business processes or industry sectors can be made relevant to a new audience through a guidance design technique that leads the eye. The brain processes pictures all at once, but processes text in a linear fashion, meaning it takes much longer to obtain information from text. Fifty percent of the human brain is dedicated to visual functions, and images are processed faster than text. Humans receive input from all five of their senses (sight, touch, hearing, smell, taste), but they receive significantly more information from vision than any of the other four. Infographics are effective because of their visual element. One of the most important aspects of infographics is that they contain some sort of insight into the data that they are presenting – this is the knowledge. Statistics and facts usually serve as the content for infographics and can be obtained from any number of sources, including census data and news reports. Reference graphics are generally icons that can be used to point to certain data, although they are not always found in infographics. These graphics are included in all infographics and represent the underlying visual representation of the data. ![]() There are two different types of graphics – theme, and reference. The visual consists of colors and graphics. The three parts of all infographics are the visual, the content, and the knowledge. expository writing (journalism + function) – a genre of writing that explains and informs as opposed to persuade.information architecture (design + function) – methods of structuring information that make it useful to the end user.visual journalism (design + journalism + function) – a genre of writing that integrates images and writing to reach a specific audience.illustrated writing (design + journalism) – use of design techniques that integrate images with an article.statistics (data + function) – methods of extracting patterns out of unprocessed data.data journalism (data + journalism + function) – a genre of writing that relies on verifiable data to convey a specific message, tailored to an audience.technical writing (data + journalism) – use of verifiable data to support statements made by the writer.statistical graphics (data + design + function) – techniques of displaying patterns found in unprocessed data.data visualization (data + design + journalism) – techniques used to communicate data or information by encoding it as visual objects (these deal with numeric data only).generative art (data + design) – a computer generated artwork that is algorithmically determined.How is an infographic different from its related fields? If we look at the intersections of these related fields, we can discover infographic’s relatives. Information is what is shown, the design is how it is shown, journalism is why it is shown, and the function is who it is shown to. The word itself reveals two of the four components that make up an infographic: The concept of an infographic straddles the fields of design, journalism, statistics, and information architecture. Today “information graphic”, “infographic”, and its shorter form “infograph” all refer to the same thing. The term information graphic appeared slightly before it. The origin of the word “infographic” is a blend of “information” and “graphic” that first appeared consistently in English language books around the 1960s. Infographics use striking, engaging visuals to communicate information quickly and clearly. An infographic is a collection of imagery, charts, and minimal text that gives an easy-to-understand overview of a topic. But the meaning of an infographic is something much more specific. According to the Oxford English Dictionary, an infographic (or information graphic) is “a visual representation of information or data”. ![]()
0 Comments
Leave a Reply. |